I always thought I wasn’t the greatest at using hashtags to get anything accomplished, mostly because in spite of my near constant use of tags in just but everything I could manage, it never quite seemed to work out for me as it did for everyone else I could see using them. Perhaps it was that I was just slightly unnerved by ‘shameless self promotion’ that I viewed it as this thing I really didn’t want to be a part of. Except that I had to, and it works. The first time I learned how well it worked, was when I decided to self publish my first novel and came upon a website that was something like authors helping authors. You like as many as you can, you follow for follow, post a little note that that’s why you’re liking and following and you’d get someone following you back. Only it’s a frustrating way to grow your page to my mind and I ended up following pages that in the long run I didn’t actually want to see their content.
It was unlike Twitter where I felt my feed had grown so naturally (though I’ve been stuck between 199-201 followers for years now). I also learned that power when I first starting blogging daily and grew my blog a few years ago, up to 400+ followers from liking and commenting on other bloggers posts, in addition to creating my own daily.
Now that I’m vlogging, and doing a podcast, I’m starting to learn to use social media and tags to my advantage across platforms. I’ve been using Instagram to share a note about my latest vlogs with #vlog #YouTube #trans. These are all accurate to me one supposes, and it’s a way to spread myself further. One of the biggest things I’ve had to learn is to get off my high horse when it comes to self-promotion. It’s something everyone has to do and honestly it produces results. I’m not spamming people with FOLLOW ME, FOLLOW ME, FOLLOW ME, but it’s my social media which is there to help my brand, so I have to share myself in order to get more people interested in me.